We utilized our PlateLight and DynamicLight technology to create the spots and FrameLight to create high resolution stills of the same content
For The Northface Apex Flex 2018 campaign we shot the stills and motion components simultaneously using our FrameLight technology. The video and interactive images are captured using our PlateLight tech to record two super high speed moving light sources -- also simultaniously -- this was a fun project!
See the still images here.
DIRECTED BY CARLO VAN DE ROER
Light moves horizontally, vertically, in an arc and in a straight line.Read More
Video content was shot with Phantom camera. Stills were simultaneously acquired on a separate camera during shooting.Read More
Moving light slows down from thousands of feet per second to tens of feet per second, then accelerates again. The resulting footage speeds up and slows down, while light sources move at the same pace throughout.Read More
Directed by Carlo Van de Roer
A pattern of red, green and blue lights are moving at the same speed. Where they converge they create white light, where they separate they create color.Read More